Why Focus on Whiteness?
Whiteness shapes race and inequity in the U.S., touching all of our lives in different ways.
Whiteness is not neutral or natural. It was created to justify violence, harm, and the dehumanization of people who were not seen as white. These ideas were protected by U.S. laws and policies and passed down through generations. They are still at work today—and they will continue unless we name and address them.
Whiteness lives through stories about belonging, safety, and worth. Most of us didn’t choose these stories, but we’ve been shaped by them. And because they were made up, they can be questioned and changed. When whiteness is named instead of hidden, we gain more choice. More honesty. More room for care, responsibility, and connection.
At Hello Whiteness, we slow down and get curious about these stories—personal and collective. We ask: Where did they come from? Who do they serve? What do they cost us? And what other stories might be possible?
MY APPROACH
What do we do with whiteness?
We start by noticing and naming it. We pay attention to where it shows up in our lives—how it shapes our habits, our relationships, and the stories we tell about ourselves and others. This can be hard to see at first. That’s okay. We slow down, listen beyond our own experience, and stay curious instead of certain..
This isn’t about shame or blame. It’s about stepping out of old patterns like denial or silence—patterns that keep harm in place. For white people especially, this matters. Whiteness was built through choices and stories, and it continues when we don’t look at our part in it. By examining our role honestly, and journeying together, we can act and relate differently, repair harm, and open space for meaningful change.
The good news is that stories can always be rewritten. We can redefine our identities, reshape our relationships, and live in ways that align with our values. At Hello Whiteness, we work alongside individuals, families, teams, and communities to notice whiteness, explore its impact, and imagine new possibilities—creating space for freedom, justice, and wholeness for ourselves, each other, and the world we are shaping together.
Embrace learning and growth
Rewrite
story.
Confront harmful narratives, embrace agency, and choose a path rooted in relationship, accountability and growth.
Redefine
identity.
Recognize the impact of race, free yourself from the ways you uphold or overlook inequity, and become accountable for how you actively resist it.
Reimagine relationship.
Learn how to talk about whiteness, explore your racial context, share experiences within community, and re-write your story.
Respond with purpose.
Reinforce a new story and sense of self by showing up with greater awareness and purpose and continuously expanding your understanding.
My Services
Individual Consultation
Live out your values
Starting the conversation about race can be tough, but I’m here to support you. Through a story-based approach, I guide you in unpacking your racial identity based on your unique life experiences.
In our video-based sessions, we’ll create a safe, judgment-free space that encourages deep reflection and personal growth. Together, we’ll challenge you to explore your beliefs and behaviors in a way that helps you align more fully with your values and intentions, empowering you to live them out more authentically.
Workshops & Presentations
Achieve together
Conversations about race, especially whiteness, can be frustrating for mission-based or faith-based communities trying to engage meaningfully.
I work with groups navigating this challenge by designing structured, facilitated discussions and customized workshops that explore individual and team dynamics around whiteness and race. The goal is to cultivate practices of accountability and responsibility, helping teams build an empathic, compassionate culture that supports everyone in living out their shared values.
How It Works
01.
Schedule your Free Consultation
02.
We develop an individual consultation or group facilitation program tailored for your needs
03.
We get to work to meet the goals we have set together
“Jessica’s ability to provide a framework for navigating the role whiteness has played in my life and the structure of our country has shifted my entire perspective on race and racism. She curated a workable guide for me to continue to examine the role whiteness continues to hold in my day to day.”
Anna M - Nurse Practitioner